The journey to creating Nilotiqa started with a struggle of maintaining natural ethnic hair and trying to retain the hair's natural moisture. It was in the realization that ethnic hair is characterized by tight kinky curls and coils, and grows closer to the scalp. The structure does not allow for hair's natural oils to travel down the hair strands to its tips.
Research on looking for organic and natural ingredients let to the formulation of Nilotiqa [Ni-lo-ti-ka], an natural hair care product for ethnic hair. Ethnic hair needs to be nurtured and nourished into healthier hair. Our mission is to create nourishing hair care products that deeply moisturize hair so that it can grow to it's full potential.
The name NILOTIQA is inspired by the Nilotiqa Shea Butter indigenous to the Nile River side of Africa - Eastern Africa. This type of shea butter is soft, fragrant and is very rich is oleic acid. This shea butter is much softer and silky smooth in consistency.
SHEA BUTTER COMPARISON
- SOURCE: https://www.youtube.com/watch?v=KHmtnHl3D7Y